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Jul 24, 2016

Standard Fusion – Risk & Compliance Management Platform

Startup Name: Standard Fusion

We are making risk and compliance management simple and approachable.

Elevator Pitch: Risk and compliance management has typically been an enterprise only industry, costing 6 figures to manage using costly enterprise solutions. We have built a SaaS application for managing an organizations programs to standards such as ISO 27001, NIST, PCI-DSS, HIPAA, FEDRAMP, etc.

We aimed to solve 3 problems by building Standard Fusion. Eliminate high costs of implementation and operation , reduce unnecessary complexity where possible, and add value to organizations.

How will you make money? SaaS, per user, per month.

Target Market: Any [...]

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Jul 16, 2016 – Find a fitness health & wellness coach in your area

Startup Name



Tag Line Find a fitness health and wellness coach in your area


Founder Name Damien King

Twitter handle


Elevator Pitch

A platform and community of the best fitness, health and wellness coaches. As a user you can be matched with the top 5 coaches in your area. Often described as the Tinder of personal trainers, the app allows you to browse and select which fitness expert you would like to connect with based on the Pummel Matching algorithm. Once a connection is made the expert can arrange your first meetup.

Target Market

20 [...]

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Jul 11, 2016

Best Low Risk Innovation Tools For Your Startup – Free Book

LEGO has earned the right to celebrate. Not only are kids playing with more mini LEGO people than there are human beings on the planet but in 2015, they were nominated by Forbes as the most powerful brand in the world. For a company which was on the brink of bankruptcy in 2004, the toy maker has made an amazing turnaround. They restructured, hired a new CEO, and forged more licensing partnerships than ever before. Most importantly, they discovered the secret to some of the world’s most successful, low risk innovation strategies.

These strategies helped LEGO create a powerful brand envied by every other company in the world. However, successes like these are not, and need not [...]

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Jun 19, 2016

Behavioral Innovation, the Need To Pivot, Why We Don’t and What We Can Do About It

Written by Christine Thong and Evan Shellshear

When was the last time you seriously thought about your blue chip investments going broke? At what point will those shares be worth nothing? Although it may sound ridiculous, the question is serious because at the current rate of disruption, it has been predicted that half of the S&P 500 will be replaced over the next 10 years. Where does that leave your investments?

The need and act of a business pivoting is natural. It can almost be seen as a form of corporate evolution. Over the years, the largest businesses only keep their top spots by evolving and chasing the sunrise markets and leaving the sunsets. Intel famously [...]

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Jun 11, 2016

Is Your Startup Idea Worth Nothing?

The mantra of ideas being worthless can be heard from all corners of the globe. Venture capitalists back founders and not ideas. As mentioned in another blog, in 2009, the entrepreneur and author Seth Godin got the nine of his alternate MBA students to come up with 111 ideas each to create 999 business ideas. The point? To prove that “Ideas are a dime a dozen. The money is in the execution.” But is this correct? Your gut feeling demands that your best ideas are worth more than nothing, right? Right.

There are many reasons why people say ideas are worthless. Some claim that for VCs ideas are worthless so they can pay you less for your business early on. Others have seen so many [...]

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