Marketing/Sales

4 tips for Marketing to Millennials

Ed: This week we will be featuring a number of guest posts from undergraduate students from University of New South Wales who are building real businesses while still studying. Today’s post is from Brian Lam, one of the founders of new startup Bakebox.com.au and Business Analyst Intern at Artesian Capital Management Introduction

▶ Geoffrey Moore – Video – Crossing the Chasm – Must watch for new B2B high tech companies

Early in my career I spent 5 years at Hewlett-Packard selling and marketing new high tech products back when Cisco could demand $50-100k for a switch. HP put us through a number of multi day courses from this guy and I have to tell you in the world of selling

Please help feed the Geeks

Had to share, this popup at the Legal Information Institute in the US made me laugh.   If you have