Categories: Pitch your Startup

LaunchDarkly

Startup Name	LaunchDarkly
What problem are you solving?	CEO and Founder Edith Harbaugh: “At every company I worked at, I had the same frustrations about running early beta programs and enabling/disabling users for features. We’d end up hacking together some poorly maintained release framework. I was jealous of the big companies like Facebook that could afford to have dozens of engineers to get features to the right users at the right time. LaunchDarkly allows you to cleanly separate code deployment from rollout. We make it super easy to enable functionality for whoever you want, whenever you want.”
What is your solution?	LaunchDarkly solves the biggest pains around effective continuous delivery, allowing software teams to move faster with less risk. Developers use our feature flags as a service to easily manage the whole feature lifecycle from launch to sunsetting. LaunchDarkly allows SaaS and e-commerce companies to separate business logic from code, putting power in the hands of the business and freeing up developers.LaunchDarkly’s unique server-side architecture enables true feature management, as well as faster performance without page flickers or page bloating.
Target Market	Businesses
How will you make money?	Monthly pricing model
Tell us about the market & founders, why is this a great opportunity?	Edith Harbaugh, CEO & Co-Founder Edith has more than 10 years of experience in product, engineering and marketing with both consumer and enterprise startups. She was Product Director at TripIt, where she launched TripIt for Business and ExpenseIt. She was Product Manager at Vignette, a global content management company. She holds two patents in deployment. She moderated the lean startup list. Edith earned a BS, Engineering from Harvey Mudd College and a degree in Economics from Pomona College. She enjoys trail running distances up to 100 miles. John Kodumal, CTO & Co-Founder John was a development manager at Atlassian, where he led engineering for the Atlassian Marketplace. Prior to that he was an architect at Coverity, where he worked on static and dynamic analysis algorithms. He has a Ph.D. from UC Berkeley in programming languages and type systems, and a BS from Harvey Mudd College. He climbs rocks, ice, small boulders, and the occasional building.
Founders Names	Andrea Echstenkamper
Website	https://launchdarkly.com/
Twitter Handle	@LaunchDarkly