Pretty interesting, these guys provide a documented way to scale hosted WordPress using Amazon AWS and unlike most of the other players in this market provide the configurations and their methods they are selling.
A few years ago this site melted down when the guys from 4 short links at O’Reilly sent me thousands of visitors in a matter of minutes to a page that was a collection of over 100 IOT Startups all with images of the devices, my traditional WordPress hosting just melted, likewise I hear similar reports from startups that have suddenly had their Techcrunch moment and their traditional hosting couldn’t cope.
Its almost impossible to solve this problem on a traditional WordPress hosting platform in real time, you end up losing the traffic and if they notice your hosting company often will throttle the site. This is a good way to solve this problem.
Startup Name: Pagely
Tagline: We help startups scale WordPress.
Pagely created the Managed WordPress hosting space in 2009, and has been providing secure and reliable WP hosting services to companies like Facebook and NGINX with a focus on:
Performance: Opcode caching, full page caching, optimized PHP and Database setups are essentially platform defaults now instead of the customer trying to figure it out on their own with a mix of plugins and research. More sensible resource balancing on shared setups (old shared hosting providers were notorious for overselling). Collectively these things have made WordPress dramatically faster (vs. a default install) in most use cases.
Pagely Tech Stack
Security: Some level of malware/file scanning, hardened OS installs, least-privileged access, web application firewalls and DDoS mitigation may be defaults at most Managed WordPress providers now. You don’t hear about widespread security issues as we did in say the 2008-2011 period. Those that come up are mitigated quickly by the Core team (or the respective plugin author) and aided by rapidly deployed patches or firewall rules by the Managed hosts.
Tooling: Automating installs, code updates, and backups along with staging and deployment workflows enabled development teams to work faster and create more complex yet stable sites on WordPress.
Support: More knowledgeable support technicians that understand WordPress to a higher degree than a generic web host. Some providers are better than others but all seem to at least make an attempt to specialize in the unique support requirements of WordPress. Here at Pagely we take great pride in our quality over quantity approach to support ensuring that every agent is not only deeply skilled in WordPress but proficient in the core technical skills of DevOps and deployment management allowing them to address any performance or security issue that may arise.
What’s next for Pagely?
It’s odd to look at the landscape, this $1 Billion-channel we created (and of course others helped to grow) and reflect on where we fit in the picture going forward. For us, it’s fairly simple – do more of the things that have made us successful thus far: Investing in our people and focusing on the customer. It’s a recipe that wins over the long term.
Target Segment: Businesses
How will you make money? Monthly plans based on project size
Capital Raised? None
Founder: Joshua Strebel