Startup Name: Maralytics
Tagline: Track, measure and report on all marketing campaigns
Elevator Pitch: Maralytics helps business owners make sure that every dollar they spend on advertising generates more revenue for the business.
Improve all your marketing campaigns by getting actual ROI results and get these benefits:
Successful Strategies – Launch smarter and more effective marketing campaigns
Accurate Data – Sales from any marketing campaign are directly imported to the platform
Improved ROI – Focus on spending marketing dollars only on what works and what succeeds
Profitable Marketing Dollar Spend – more customers and sales for the same or less investment
Features of the software:
• Profit per campaign
• Sales revenue per campaign
• Customer acquisition per campaign
• Costs per campaign
• Customized date reports
• Customized comparison reports
• Multiple types of campaigns
Capture all data accurately and exactly. The program shows you all of your sales, profit and customer results. These are the only results that really matter in business, as they are directly linked to your cashflow and business performance.
When you have this information, you can make decisions much easier; get more customers and sales, for the same or reduced investment.
Target Market: Hospitality, retail and business owners
How will you make money?: Subscriptions
How much capital have you raised?: None
Founder(s) Name: Miriam Scott
City/Country: Brisbane, Australia